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GCDS Showcase AW21 Campaign

GCDS Showcase AW21 Campaign

Shot in Nice, France, GCDS reveals its new AW21 campaign of “coloured silks and precious stones pulling the strings of a new modern luxury.”

“It’s essential to own what makes us unique because nobody else shares your same recipe of ingredients and this GCDS’ drive.”

Giuliano Calza

First imagined during the Italian lockdown, the campaign captures a fun, free and playful elegance of the GCDS brand. Captured by French photographer Pierre Ange Carlotti, the label’s offerings can be seen on English rapper Bakarr; Kai Isaiah Jamal and supermodel Stella Lucia.

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