PUMA And FIRST MILE Drop Collaboration

To make World Earth Day (yesterday), PUMA and FIRST MILE have dropped a collaboration. The collab is made up of shoes and apparel made from recycled yarn that is manufactured from plastic bottles collected in the First Mile network.

Earth day is an important reminder that we should be looking after our planet and constantly working on bringing our environmental impact in line with planetary boundaries. Our strategy is centered on continuously looking for more sustainable alternatives for our key materials and creating maximum positive impact, living up to our code of being Forever Better.
Stefan Seidel, Head of Sustainability for PUMA