Cubbits And G.F Smith Drop New Collab

Cubbits and G.F Smith collaborate to release new limited edition eyewear collection. Just how limited? 135 frames. They are handmade and come with a Marrs Green cleaning eco-friendly cloth, made from recycled bottles.

The design mirrors the blocky lines of a ream of A4 and is our first frame designed specifically as sunglasses, inspired by the vibrant shades of G . F Smith’s ‘The World’s Favourite Colour’ report. The bespoke Marrs Green acetate was custom made for us by our acetate factory, Mazzucchelli, to match G . F Smith’s Marrs Green Colorplan paper.
Cubitts’ in-house product designer Emily Lynch