Tyler, The Creator’s streetwear label GOLF WANG has added its polka-dot pattern to Levis iconic 501 jeans and a vintage fit trucker jacket as the American brand celebrates the invention of the original denim jean.
Jennifer Sey, Chief Marketing Officer at Levi’s, says “Tyler, The Creator is the voice of a generation – in his individualism, originality, creativity and style. He breaks barriers both in music and in life. He is our dream partner for 501 Day – nobody better represents the authenticity and originality of Levi’s.”
Never one to stick to the rules, Tyler had a surprise fashion show in 2016 where a variation of polka-dot jeans was presented, the Grammy-award-winning musician has now finally given fans a chance to purchase the style.
Finishing the all-over print design, Levi’s red tab branding and a Golf patch on the back pocket of the jeans act as branding.
Release date? Coming soon.