Marking the 100th anniversary of the founding of the Italian luxury label, Gucci has today unveiled their latest exhibition dubbed ‘Florence Gucci Garden Archetypes’ – an immersive multimedia experience that explores and celebrates the House’s creative vision.
Pulling from their rich history and dotting elements of their revered campaigns and collections throughout, Gucci Garden Archetypes takes a closer look at the various inspirations across music, art, travel and pop culture spheres that come together to form the label’s promotional shots. Speaking on the news, Alessandro Michele, curator of the exhibition commented;
“I thought it was interesting to accompany people in these first six years of adventure, inviting them to cross the imaginary, the narrative, the unexpected, the glitter. So, I created a playground of emotions that are the same as in the campaigns, because they are the most explicit journey into my imagery, “
Check out some shots of the space below and view the exhibition for yourself via Roblox will open its digital doors on May 17th for two weeks only.