Levi’s has launched its ‘Buy Better, Wear Longer’ campaign to help raise awareness on the environmental impacts of apparel production and consumption. The star-studded talent includes: Marcus Rashford, Jaden Smith, Xiye Bastida, Melati Wijsen, Xiuhtezcatl and Emma Chamberlain. The brand we’ll be sharing the stories from these young voices over the next several months and will continue to highlight the changemakers that are envision a more inclusive and planet-friendly tomorrow for us all.
Levi’s will also work towards implementing more sustainable production practices such as investing in materials and technologies like Cottonized Hemp and Organic Cotton, and scaling Water<Less® manufacturing.
Learn more at levis.com