adidas has just revealed the Stan Smith Mylo, the first shoe to be made using Mylo: a new mushroom-based material (!) innovation that looks and feels like leather. This forms part of adidas’ mega journey for sustainable living and going plastic free.
The introduction of Mylo as a new material is a major step forward in our bold ambition to help END PLASTIC WASTE. As a planet, we must learn to work with nature rather than against it and put all our efforts into finding innovative solutions that are created responsibly with resources that renew at a sustainable pace. Designed in synergy with earth’s ecosystems. And as a brand, we continue to explore the possibilities in material innovation.Amy Jones Vaterlaus, Global Head of Future at adidas
Find out more here.