SS20 GCDS Collection

K-Hawaii is GCDS’s modernized amalgamation of the word Kawaii (cute or adorable in Japanese) and Hawaii, one of the most beautiful places in the world, a tropical paradise rich with history. GCDS presents summertime seduction, where Kawaii is cute and at the same time sexy. This futuristic take on manga touches on the very concepts that formed the genre: a careful balance of suspense and humor, regulation versus fantasy, and idealized love featuring over-stylized and over-sexualized heroines.

Highlights from the catwalk in Milan here:

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