Now Reading
Superdry & Beabadoobee Team Up For Sustainable Autumn/Winter 2021 Campaign

Superdry & Beabadoobee Team Up For Sustainable Autumn/Winter 2021 Campaign

Superdry call up Gen Z’s new favourite figure, Beabadoobee for their latest Autumn/Winter 2021 campaign as the label focus on both style and sustainability through a mashup of collegiate varsity pieces, hand-drawn graphics and vintage-inspired designs. 

With a heavy emphasis on responsibly sourced outerwear, the edgy campaign sees the BRITS Rising Star nominee highlight the endless styling possibilities of the collection, channeling her ‘90s alt-rock aesthetic through a select few of her favourite garments. 

“My favourite items from the shoot have to be the Varsity jackets and tartan skirts, I just love them all”

See Also

Courtesy of Superdry

What's Your Reaction?
It's Lit 🔥
3
Love 😍
4
Move to Trash 🚮
1
PAUSE
0
Skip
0
View Comments (0)

Leave a Reply

Your email address will not be published.

© 2019 PAUSE HER. ALL RIGHTS RESERVED.
Scroll To Top